
buyers ·
How to Find Off-Market Homes in Beverly Hills
Where off-market Beverly Hills homes come from, how buyers get access to them, and the process I use to source private listings and homes not for sale.
By Yasmine Benmaiza, Luxury Real Estate Agent, Carolwood Estates
You find off-market homes in Beverly Hills through people, not portals. The homes that never reach Zillow move through brokerage private networks, agent to agent conversations, developers with projects not yet launched, and owners who would sell for the right offer but will never list. The practical path is to give a well connected agent a precise brief and proof that you can close, then let that agent work every one of those channels for you. That is the work I do every day, and the short version of my approach is simple: if you can’t find it, I’ll go find it.
Key Takeaways
- Public inventory is a fraction of what can be bought. Sotheby’s counted 169 Beverly Hills listings in Q2 2026; private and unlisted homes sit on top of that.
- Off-market homes come from four places: brokerage private inventory, agent networks, developers and direct owner outreach.
- Since March 2025, NAR rules let sellers choose office exclusive or delayed marketing listings with signed consent, so private selling is a recognized option, not a loophole.
- Sellers grant access to buyers who are prepared. Proof of funds and a clear brief open more doors than urgency.
- Off market is not automatically a bargain. Zillow’s national data shows off-MLS homes had a median 1.5% lower price, but in the luxury tier pricing is negotiated case by case.
What “off market” actually means in Beverly Hills
“Off market” gets used loosely, so it helps to separate the categories, because each one is found differently.
Pocket and office exclusive listings
A seller has signed with a brokerage but has asked that the home not be broadly marketed. The listing lives inside one brokerage, and its agents share it with their own qualified buyers. Under NAR’s Multiple Listing Options for Sellers policy, these office exclusive listings remain allowed when the seller signs a disclosure acknowledging the trade off.
Delayed marketing listings
The same NAR policy created a “delayed marketing exempt” status. The home is visible to other MLS agents, but public syndication to consumer websites is postponed for a period that each local MLS sets. If you rely only on public portals, you will not see these homes during that window. An agent with MLS access will.
Private brokerage networks
Some brokerages run internal portals of private inventory. In May 2025, The Real Deal reported that Carolwood Estates, my brokerage, launched a Los Angeles pocket listings portal holding more than $1 billion in private inventory. For a buyer, that kind of network is a head start: homes that are quietly available, with sellers who already have representation and are ready to talk.
Homes that are not for sale at all
The largest pool is the one nobody has listed anywhere: owners who have never thought about selling, or who would consider it only on their terms. Reaching them takes research and direct outreach. I cover that process in detail in How to Buy a Home That Is Not for Sale.
10301 Strathmore Drive, Little Holmby. I represented the seller with Zac Mostame; it sold for $20,283,800 in November 2025.
Why so many Beverly Hills sellers choose privacy
Privacy is the main reason. Many owners in Beverly Hills, Trousdale Estates and Holmby Hills are public figures, executives or families who do not want photographs of their interiors online, open house traffic, or press coverage of an asking price.
Testing the market is the second reason. A seller can learn what serious buyers will pay without creating a public listing history. Days on market and price reductions are visible forever on public sites, and in a market where average days on market ran 62 in Q2 2026, some owners prefer not to start that clock until they know where demand is.
Timing is the third. Developers sometimes release a finished or nearly finished home to a small circle before photography is done. Estates and family trusts may need a quiet sale while the paperwork settles.
The four channels I use to find off-market homes
1. Carolwood’s private inventory
My first call is internal. I check Carolwood’s private inventory and talk with colleagues about what they are holding or expect to hold soon. Because these homes are already represented, the conversation can move quickly once I bring a qualified buyer.
2. Agent relationships across brokerages
The luxury market on the Westside is a relatively small professional community. Agents who list in the Flats, Trousdale, Beverly Park, Holmby Hills and Bel Air talk to each other about upcoming homes, sellers who are thinking about it, and listings that expired. One to one conversations between agents about a private listing are permitted under the NAR framework without triggering public listing requirements. I keep those conversations active, so when a buyer’s brief comes in, I already know who to call.
3. Developers and builders
New construction and major renovations are a steady source of private opportunities. A developer may prefer a quiet sale to a known buyer over months of public marketing. I track projects in the neighborhoods my clients care about and keep in touch with the builders and their agents.
4. Direct owner outreach
When the right home is not available through any network, I go to the owner. That means identifying homes that match the brief, researching ownership, and reaching out respectfully with a specific, credible inquiry on behalf of a qualified buyer. Many owners say no. Some say “not now, but call me next year.” A few say yes. This is slow, careful work, and it is often how the most specific briefs get filled.
634 Moreno Avenue, Brentwood, a Carolwood Estates listing I listed with Zac Mostame, offered at $15,995,000.
What sellers and their agents want to see from you
Private sellers decide who walks through their home. To get shown more, and shown earlier, a buyer should be ready with:
- Proof of funds or a lender approval. For cash buyers, a recent bank or brokerage letter. For financed buyers, a written approval from a lender who understands jumbo loans.
- A specific brief. Neighborhoods, lot size, bedroom count, privacy, views, architecture, schools, and the deal breakers. “Something nice in 90210” will not get you into a private showing.
- A realistic price range. In Q2 2026, Sotheby’s reported a Beverly Hills median sale price of $4.75 million and an average of $8.65 million. Your range should reflect what the market actually trades at for the home you describe. My article on what $20 million buys in Beverly Hills shows how widely that varies by neighborhood.
- Discretion. Willingness to sign a nondisclosure agreement and to keep details private. Sellers remember buyers who respected their privacy.
- A timeline. Sellers want to know whether you can close in 30 days or need 90.
How the search actually runs
Here is the order of operations I follow once a buyer hires me for an off-market search.
Step 1: Write the brief together
I start with a detailed conversation about how you live, not just what you want to own. Where do the children go to school? Do you entertain at scale? Do you need a guest house for staff or family? Is the priority a flat lot or a view? The brief becomes the document I share, without your name, with the agents and owners I contact.
Step 2: Map the target neighborhoods
Beverly Hills means different things street by street. The Flats offer walkable, level lots close to Rodeo Drive. Trousdale Estates is about midcentury architecture and city views. Beverly Park is gated and estate sized. Holmby Hills and Bel Air, just west, offer some of the largest lots on the Westside. I narrow the map so outreach is focused. My Beverly Hills neighborhood guide is a good starting point for that conversation.
Step 3: Work the private channels in parallel
I run the internal inventory check, the agent conversations, the developer calls and the owner research at the same time, not one after another. Off-market opportunities appear on their own schedule, and speed matters when one surfaces.
Step 4: Preview before you tour
When something promising appears, I usually see it first, so your time goes only to homes that fit. I report back honestly, including what is wrong with the house.
Step 5: Price it independently
A private listing does not come with a public market test, so pricing work matters more. I build the comparable sales picture myself before any offer. See How to Determine What to Offer on a Luxury Home for that process, or request an offer analysis.
Is buying off market a better deal?
Sometimes, and sometimes not. Zillow analyzed 2023 and 2024 sales nationally and found that homes sold off the MLS had a median sale price 1.5% lower than comparable MLS sales. That suggests sellers often give up some price for privacy or speed. But that study covers the whole country and all price points. In the Beverly Hills luxury tier, a private seller may hold firm precisely because there is no competing public listing to compare against, and a buyer who wants one specific home may pay a premium to secure it before it reaches the open market.
The advantage of off-market buying is usually access and certainty more than discount: you see homes other buyers do not, you negotiate without a bidding crowd, and you can often agree terms that suit both sides, such as a longer escrow or a leaseback.
Mistakes that cost buyers access
- Calling several agents with the same brief. Owners and listing agents hear about the same buyer three times and lose confidence.
- Shopping private listings without intent. Sellers who granted a private showing expect serious interest.
- Skipping due diligence because a deal is quiet. Inspections, permits, title and HOA or city rules still matter. Off market does not mean as is.
- Ignoring the public market. The best home for you may be listed. I search both.
A note for international buyers
Many off-market buyers in Beverly Hills relocate from abroad or buy as a second home. I work in English, French and Spanish, and I can coordinate with your advisors in your time zone. More on that at international buyers.
Start your private search
If there is a home you have not been able to find, tell me what it is. Send me your brief, your timing and your neighborhoods, and I will start the search through Carolwood’s network, my agent relationships and direct outreach. You can begin on my off-market buyers page or with the form below.
Sources
- 10301 Strathmore Dr: Zac Mostame and Yasmine Benmaiza of Carolwood represented seller Jacqueline Heller; Victoria Velazquez (Compass, The Jancula Group) represented buyer; record price for Little Holmby (~$1,975/sqft) · 2025-11-10
- Carolwood republication of The Real Deal: 10301 Strathmore Dr sold for $20.3M ($1,975 per sq ft), the priciest sale ever recorded for Little Holmby; agents Zac Mostame and Yasmine Benmaiza · 2025-11-13
- 634 Moreno Ave, Brentwood 90049: active, $15,995,000, MLS 26989223, 7bd/9ba/8,990 sf, 0.26 ac (11,253 sf), built 2025, listed 2026-09-16 (relist); earlier list $19,995,000 (2025-12-02); last sold 2023-02-28 $5,271,000; listing agent Zac Mostame Carolwood
- The Real Deal, May 7, 2025: Carolwood launched an LA pocket listings portal with $1B+ in private inventory (headline listed on Carolwood press page) · 2025-05-07
- NAR Multiple Listing Options for Sellers: delayed marketing exempt listings, office exclusives, Clear Cooperation retained, signed seller disclosure required · 2025-03-25
- Zillow: homes sold off the MLS had a median 1.5% lower sale price than comparable MLS listings (2023 to 2024 transactions) · 2025-03-24
- Closed sales / inventory · 2026-07-06
- Median sale price · 2026-07-06
- Average price · 2026-07-06
- Avg days on market · 2026-07-06
Frequently Asked Questions
Are there really off-market homes in Beverly Hills?
Yes. Some sellers choose private or delayed marketing, and brokerages run private inventory networks. Carolwood Estates launched a Los Angeles pocket listings portal that The Real Deal reported held more than $1 billion in private inventory in May 2025.
Sources: carolwoodre.com
Is it legal to sell a home off market after the NAR policy changes?
Yes. NAR's Multiple Listing Options for Sellers policy, announced March 25, 2025, keeps Clear Cooperation but allows office exclusive and delayed marketing exempt listings when the seller signs a disclosure. Local MLS rules decide the details.
Sources: nar.realtor
Do off-market homes sell for less?
Zillow's national study of 2023 and 2024 sales found off-MLS homes had a median 1.5% lower sale price than comparable MLS listings. That is a national median, not a Beverly Hills luxury figure, and every private deal is priced on its own facts.
Sources: rismedia.com
How many homes are for sale publicly in Beverly Hills?
Sotheby's reported 169 listings of inventory and 73 closed sales in Beverly Hills for Q2 2026. Private inventory sits on top of that public number.
Sources: marketupdates.sothebysrealty.com
What do I need to see off-market homes?
Proof of funds or a lender letter, a clear brief, and an agent who can vouch for you. Private sellers protect their privacy, so a credible, prepared buyer gets shown more.
Keep Reading
How to Buy a Home That Is Not for Sale
How to approach the owner of a home that isn't listed, make an unsolicited offer that gets taken seriously, and close privately in Beverly Hills and the Westside.
How to Determine What to Offer on a Luxury Home
How to decide what to offer on a Beverly Hills luxury home: comparable sales, days on market, list price history, condition, transfer taxes and the terms that win.
Los Angeles Off-Market Properties: How Private Homes Are Bought and Sold
What off-market property means in Los Angeles, where private homes come from, how buyers get access, and how sellers sell quietly under the 2025 rules.



